Natto Soap

Nowadays, it's less available: even in the huge breakfast buffets at onsen hot spring resorts, you have to look very hard to find the small boxes that contain natto, the sticky and strong- (some would say "foul") smelling fermented soybeans that for many Japanese over the age of 50 used to be the main topping for the first bowl of rice of the day. Natto is still around and if you go to Ibaraki Prefecture, the capital of natto, you can find it in all kinds of shapes – including an 80 g (2.8 oz) soap bar, the Natto Soap!

Is there a reason to make soap out of natto? As a matter of fact, there is! The substance that makes natto sticky – polyglutamic acid – attracts moisture to the skin, helps reduce the appearance of wrinkles, and helps suppress them – pretty much as hyaluronic acid does but with about twice the efficacy. So every time you wash your hands or face with the Natto Soap, you don't just make them cleaner but also moisturize and keep them healthier and looking younger!

Specs and Features:

• More than twice the moisturizing power of hyaluronic acid
• Thick foam
• Herbal fragrance
• Contains: soybean seed extract, natto gum, polyglutamic acid, soapberry nuts, chamomile flower extract
• Winner of the 2020 Good Design Award
• Weight: 80 g (2.8 oz)
• Made in Ibaraki Prefecture, famous for its natto